Sampling – Meaning, Essentials, Advantages, Sample Size, Sample Errors
What is Sampling? Sampling is the process of learning about the population, i.e., all the units of the universe, on the basis of a sample drawn from it. It …
Category: Marketing
Various stages involved in Marketing Research
Various stages involved in Marketing Research A marketing research has 7 important stages like Problem identification, Collection of data, Decision on Sample, Scrutinizing the Data, Classification and Tabulation, Analysis …
Top 10 Advantages and Disadvantages of Sales Promotion
Advantages of Sales Promotion 1. When compared with advertising and personal selling, sales promotional activities are less expensive. 2. It enables both the dealers and the consumers to enjoy …